

From Concept to Launch: PS88 by Parra Shark
Proudly built from the ground up.From product development to brand creation, this is the PS88 Bluetooth Speaker by Parra Shark.The entire e-commerce ecosystem including Amazon strategy, DTC platforms, branding, visual design, and marketing assets was shaped through my expertise in marketing, e-commerce, and creative development. Designed to stand out.

PS88 by Parra Shark
A project built with experience, strategy, and passion one that made its mark across the U.S. and Canada. From the initial idea to the final launch, every detail of the PS88 was shaped through years of experience in marketing, e-commerce, and design, working alongside a talented team.The result: a speaker that not only delivers powerful sound, but also resonated with thousands across two highly demanding markets.

Digital Strategy with Impact: Driving Results for Gerald Nissan of North Aurora & Naperville
At both Gerald Nissan locations, I led the development of bilingual lead generation campaigns across Facebook and Instagram, leveraging my expertise in digital marketing and audience segmentation.With a strategic focus on the suburban Chicago area, particularly the Hispanic market, I created targeted campaigns that connected authentically with the local Hispanic community.The result: high-performing leads, stronger brand engagement, and measurable success in a competitive automotive space.

Maga Design: Where Ecommerce meets American Values.
Maga Designs was successfully launched on Etsy in 2024 by applying my expertise in eCommerce, digital marketing, and brand development. This store was created to honor the patriotic and foundational values of the United States, with designs that deliver a clear message and emotional impact. Every detail from visual strategy to customer experience is crafted with professional focus and purpose.

Mi Superpoder
This book was born from love and personal experience as the father of a child with autism. It’s dedicated to my son, whose innocence and purity are his true superpowers. It’s also for every child on the autism spectrum, and for the parents who support them with devotion, strength, and unconditional love. Because all children are equal. And all of them deserve to be seen as the true heroes they are.


Se Habla Beisbol Radio
I was the Broadcast, producer, and content creator for Se Habla Baseball, a platform I developed at ESPN Miami to cover everything happening in Major League Baseball, I led every aspect of the project from the editorial concept and show format to daily production, guest selection, and audience engagement. My goal was to blend in-depth baseball analysis with storytelling that highlighted the impact and presence of Latin american baseball players in the MLB. It was a passionate and meaningful experience where we didn’t just report on the game we celebrated it, giving our community a voice and a space to connect with the sport they love across radio, social media, and digital content.